Before we begin —
who are we welcoming?
Enter your name or business name and we'll personalize this portal for you.
Step 1 of 6
Tell me about your business.
The more context I have, the better I can build your campaign. There are no wrong answers — write like you're explaining it to a friend.
Step 2 of 6
Meta Business Access.
I'll run your ads from inside your own Meta Business Portfolio — your assets always stay yours. Follow these steps to add me as a partner.
A Meta Business Manager (also called a Business Portfolio) is a separate dashboard from your personal Facebook — it's where businesses manage pages, ad accounts, and Instagram professionally.
- Go to business.facebook.com and click Create Account
- Enter your business name, your name, and your business email
- Follow the prompts to verify — you'll receive a confirmation email
- Once set up, come back here and continue with Step 1 below
Go to business.facebook.com. In the left sidebar, scroll to the very bottom and click Settings (gear icon).
In the Settings sidebar, find the Users section and click Partners.
Click the blue + Add button (top right). A dropdown appears — select "Give a partner access to your assets."
Copy the ID below and paste it into the Partner Business ID field, then click Next.
1349962286881726
You'll see an "Assign assets and permissions" screen. Work through each asset type tab on the left (you may see Facebook Pages, Ad accounts, Instagram accounts, Datasets, and others).
For each tab that has assets: check the box next to your asset(s), then on the right side enable "Everything (except sensitive actions)" under Full Access. Click Assign assets when done.
A confirmation screen will show "Assets assigned." Click Done. I now have partner access to work in your account.
Step 3 of 6
Domain & DNS Setup.
Your landing page will live on a subdomain of your website — something like go.yourdomain.com. This takes about 5 minutes and won't affect your existing site at all.
Select your domain registrar for step-by-step instructions:
Your registrar is often different from whoever built your website. Here's how to find out:
- Search your email for "domain renewal" — the company sending those emails is your registrar
- Go to whois.domaintools.com, enter your domain, and look for the "Registrar" field
- Ask whoever built your site — they'll know, and can often add the record for you in 2 minutes
GoDaddy — step by step
Log into godaddy.com → account name (top right) → My Products
Find your domain and click the DNS button next to it
Click Add New Record → set type to CNAME
Name/Host: go · Value: cname.vercel-dns.com
Leave TTL as default → click Save
Namecheap — step by step
Log into namecheap.com → Domain List → click Manage
Click the Advanced DNS tab
Click Add New Record → type: CNAME Record
Host: go · Value: cname.vercel-dns.com
Click the green checkmark to save
Cloudflare — step by step
Log into dash.cloudflare.com → select your domain
Click DNS in the left sidebar → Add Record
Type: CNAME · Name: go · Target: cname.vercel-dns.com
Important: Click the orange cloud to set it to DNS only (grey). Required for Vercel to verify the domain.
Click Save
Squarespace Domains — step by step
Log into squarespace.com → profile icon → Domains
Click your domain → DNS Settings
Scroll to Custom Records → Add Record
Type: CNAME · Host: go · Data: cname.vercel-dns.com
Click Save
Bluehost — step by step
Log into bluehost.com → Domains → click your domain → DNS tab
Scroll to CNAME section → Add Record
Host: go · Points to: cname.vercel-dns.com · TTL: Automatic
Click Save
Wix — step by step
Log into wix.com → Domains → Manage DNS Records
Scroll to CNAME section → + Add Record
Host name: go · Value: cname.vercel-dns.com · TTL: 1 hour
Click Save
Other provider
Add a new CNAME record with these values:
Type: CNAMEName / Host: goValue: cname.vercel-dns.comForward those values to whoever manages your site and they can add it in 2 minutes.
▶ Watch a general CNAME walkthroughStep 4 of 6
Brand Assets.
Share links to your existing brand assets so I can build creative that looks and feels like your business. No uploading needed — just paste links to wherever files already live.
Step 5 of 6
Ad Spend Billing.
Your Meta ad budget is billed directly by Meta to your own payment method — it never goes through Sable. You'll set this up later once the ad account is ready.
Connect your payment method
Don't add your payment method yet. I'll message you once your Meta ad account is fully set up and ready. Adding payment before then can cause configuration issues.
🔒 Your card info is entered directly into Meta's secure system. Sable will never see, store, or have access to your payment information.
Go to business.facebook.com, click Settings (gear icon, bottom-left), then scroll the sidebar to find Billing & payments.
Click Payment methods in the left nav. Scroll past the Business portfolio section to the Ad accounts tab. Click the blue Add payment method button next to your ad account.
A modal appears — choose your preferred method (credit or debit card is most common) and enter your details. Click Save when done.
You're all set
Here's what happens next.
I'll be in touch within 1–2 business days. Here's how the first phase of your engagement unfolds.
FAQ & Troubleshooting
Common questions & errors.
The most common issues people run into during this setup process — and exactly how to fix them.
The most common cause of "Unable to assign assets, please try again later" is one of the following:
- Meta Verified account: If your Page or Instagram is Meta Verified (blue checkmark), it enables advanced security that blocks partner assignments. Fix: contact Meta Verified Support through your Meta Verified settings → Contact Support, and ask them to manually assign the partner access.
- Unconfirmed email address: Go to Business Settings → Business Info → scroll to "My Info" → check if your email shows a "Confirm" prompt. Resend and confirm the email, then try again.
- Two-factor authentication needed: Meta sometimes silently requires re-authentication. Visit business.facebook.com/security/twofactor/reauth/, complete the 2FA check, then return to Partners and try assigning again.
- Assets already assigned: If those assets are already assigned to the same partner with the same permissions, Meta shows an error instead of a success message. Check the Partners tab to confirm the access is already there — it may have worked.
This usually means your Facebook Page was created under a different personal account or business portfolio. A Page can only belong to one Business Portfolio at a time.
- Log into Facebook with the account that originally created the Page
- From that account's Business Manager, you can either move the Page to your current portfolio or add your current account as an admin
- If you no longer have access to the original account, contact Meta Support through business.facebook.com → Help → Contact Support
This means your Instagram account's connection to your Business Portfolio has expired or needs to be refreshed.
- In Business Settings → Accounts → Instagram accounts, click on your account
- Click Reconnect and log into your Instagram credentials again
- Once reconnected, the orange badge should disappear within a few minutes
This is common after password changes, app updates, or long periods without logging in.
This is normal and a security feature — just complete the verification. Enter the code sent to your phone or email, then continue where you left off.
If verification codes aren't arriving: check your spam folder, make sure your phone number is correct in your Facebook security settings, or use a backup verification method (authentication app).
A restricted Business Manager usually means Meta flagged the account for a policy issue or the account is newer and hasn't established enough trust yet.
- New Business Manager: Restrictions sometimes lift automatically within 1–7 days as the account establishes a track record. Complete your Business Info, add payment, and verify your business if prompted.
- Policy issue: Go to business.facebook.com/business-support-home to see any open support cases and appeal if needed
- Business Verification: Meta may require you to verify your business (upload documents). Go to Business Settings → Business Info → Start Verification. This is common for new accounts over certain spend thresholds.
Contact Beth directly if you're seeing this — it affects campaign launch timing and we'll want to work through it together.
This warning appears when a Business Portfolio is relatively new and doesn't have a long activity history. It's informational — not an error. You can still proceed with assigning assets.
Click through the warning and continue with the partner assignment. The warning typically stops appearing after your account has been active for 30–60 days.
A few common reasons a Page doesn't appear in the asset list:
- Wrong account: Make sure you're logged into the Facebook account that has admin access to the Page
- Already in another Business Manager: A Page can only be in one Business Portfolio. If it's in another, you'll need to remove it there first or transfer it
- Page role too low: You need to be an Admin (not just an Editor) of the Page to add it to Business Manager
To check: go to your Page → Settings → Page roles and verify you have Admin access.
DNS propagation takes time — anywhere from a few minutes to 48 hours depending on your registrar and TTL settings.
- Wait at least 30 minutes before assuming something is wrong
- You can check propagation status at dnschecker.org — enter your subdomain (e.g. go.yourdomain.com) and select CNAME to see if it's resolving correctly
- If using Cloudflare, make sure the proxy is set to "DNS only" (grey cloud) not "Proxied" (orange cloud)
- If it's been more than 24 hours, double-check that you entered the CNAME record exactly as shown — a typo in the value is the most common cause
Once you've added the record, just let me know and I'll verify it on my end.